Though we don’t get much exposure to it here in America, soccer provides a lot of valuable lessons for marketers. Or at least that’s what Erin, a former college soccer star, keeps on telling us. First and foremost, it’s all about teamwork. Erin believes that successful marketing starts with a solid partnership between agency and client with a clearly defined goal.
As an Account Supervisor at HMG, Erin moves the ball downfield for many of our clients, including Concur, VMware and Avalara. She outlines the strategy, creates a plan and puts us in position to take the perfect shot. When she’s not in the office or out on the pitch, Erin is happiest at home with her husband and their lovable dog Hyde, or sailing her 24-foot Tanzer around Lake Union.